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Stoli Goes to Space, the Final Frontier of Drinking
Because everything has to happen in space now, Stoli sent someone out to the edge of the Earth's atmosphere in a modified Boeing 727 to mix something called a Stoli Moonwalk in zero gravity....
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Ad for Teddy Bears Captures the True Horror of Childhood
Teddy bears aren't what they used to be. Seth MacFarlane's Ted made sure of that—the disgusting, foul-mouthed bum. Now, in this spec ad for German teddy-bear company Steiff, we get the opposite: a...
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Terror Apocalypse vs. Lena Dunham: Who Gets Your Vote?
Here's today's matchup of contrasting political ads, both released yesterday: The end of the world vs. Lena Dunham sex jokes. In the Republican corner, the Super PAC called Winning Our Future offers a...
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Smithfield Foods Hires New Creative Shop
Doner is getting into the pork business. The Southfield, Mich.-based agency has landed creative responsibilities on Smithfield Foods' namesake brand as well as the company’s Gwaltney line of bacon,...
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Kill Them With Kindness, Says War Child's Fantastical New PSA
If bullets were crayons, grenades blew bubbles, and land mines exploded into picture books, kids in war-afflicted areas would be doing a lot better. Pollyanna-ish as that may sound, this PSA for War...
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TV Political Files Disappoint Public Interest Groups
When the Federal Communications Commission required TV stations in the top 50 markets to move their political disclosure files online just in time for the election, public interest groups were elated....
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Trailer Mash 10-26-12
In less than a decade, David Mitchell's lush science-fiction fantasy Cloud Atlas has gone from cult classic to essential public-transport accessory to gift from Natalie Portman to Lana Wachowski...
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Vevo Rolls Out Real-Time Bidding
The record industry’s mammoth digital music video distributor, Vevo, has become the latest company to embrace real-time bidding, or RTB. Today Vevo will start auctioning off unsold inventory via a...
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Costs Driving Creative Reviews
As if there weren’t enough Orwellian examples of creative advertising reviews sans creative, along comes the global HSBC contest and a new poll that finds marketers increasingly are focusing on cost...
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The Great Brand of China
While China bashing took center stage during this presidential election, with both candidates blaming the Eastern power for U.S. economic woes, things are a little different on the consumer front. Big...
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Data Points: Digital Holidays
Multi-screen behavior has pervaded many aspects of consumers’ lives, and that’s certainly true when it comes to shopping. Google commissioned Ipsos MediaCT to find out how people plan to get their...
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Adweek's 2012 Brand Genius Awards
As most people know, Tinker, Tailor, Soldier, Spy is the title of a 1974 John le Carré novel. But as most marketers know, it's also an apt metaphor for their jobs in 2012. In a cutthroat,...
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Editor's Letter: Breaking Through
These are indeed uncertain times, and for the media economy, nothing causes more angst, paranoia and agita than not having a handle on the near term. In a dead heat, the presidential election will...
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Burt's Bees Puts a Fresh Face on Billboards and Coupons
To promote its new Intense Hydration line, Burt's Bees placed a clever "interactive" billboard on a busy street in Minneapolis. The sign showed a woman whose dry skin was made up of thousands of...
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Insurance Ad Promises Coverage for Cars Sliced in Half by Lightsabers
Lots of insurance policies promise protection from unexpected mayhem. Only DBS in Singapore claims to cover cars sliced in half by lightsabers. And to advertise that promise, Tribal DDB put together...
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Ad of the Day: FEMA
As Hurricane Sandy proves once again, people are notoriously reluctant to deal with natural catastrophes until they're literally on their doorstep. There's stark data behind this: 91 percent of...
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Joss Whedon: A Vote for Romney Is a Vote for the Zombie Apocalypse
Avengers director and geek-culture god Joss Whedon has an interesting take on why to vote (or not) for Mitt Romney: He's the candidate most likely to bring about the zombie apocalypse. In the oddly...
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