Agency Sneaks Art-Director Job Listing Into Lorem Ipsum Text
Attention, design nerds. Back in January, German ad agency Jung von Matt decided to find a new art director by spiking the "lorem ipsum" placeholder text over at Lipsum.com with a recruitment pitch....
View ArticleA Growing Zipcar Contacts Creative Shops
How does a niche brand with big aspirations attract a global agency? Such is the high hurdle before Zipcar, a largely domestic car sharing service that, through acquisitions, has expanded its...
View ArticleGoogle, Chipotle Take Best in Show at AICP Awards
The 2012 awards season rolled on towards Cannes, as the Association of Independent Commercial Producers (AICP) celebrated its picks for the best ads, production shops, and directors at its "Next...
View ArticleReveal Day: Who Applied for Top-Level Domains
Reveal Day is here. The international organization in charge of top-level domain names on the Internet revealed during a press conference in London this morning that it has received applications for...
View Article'80s Sitcom 'Perfect Strangers' Even Better as an Advergame
Jason Oda of JODA, the man behind many of your favorite advergames and classic game parodies for brands, has conceived of the perfect way to advertise himself—by taking one of the hokiest shows of all...
View ArticleDon't Adopt a Cat. Adopt a Viral Video Waiting to Happen
June is Adopt a Shelter Cat Month at the ASPCA. Kittens tend to overrun the system in the hotter months, which means it's time for the annual glut of adoption PSAs. But I've never seen a selling point...
View ArticleEvian's Talented Fridge Magnet Restocks Your Bottled Water
Imagine the future. You're plumbing the depths of the oversized fridge at your chateau in the south of France, and you realize you're running low on bottled water. Panic! Nope. Just close the door,...
View ArticleAd of the Day: U.K. National Lottery
It's hard to remember that outside the U.S., countries occasionally use money from the lottery to fund things other than the basic functions of state government. (I know, I know, you were promised...
View ArticleHow Much Do You Utterly Despise Working in Advertising?
Each year, one-third of ad-agency workers move to new jobs, according to research by Deutsch in Los Angeles. How can the industry slow this organ-grinding churn? The agency has some ideas—and will...
View ArticleLakers Beat Heat...in Social Media
The Miami Heat can’t win anything. OK, the NBA Finals are far from over, with the Oklahoma City Thunder only leading the Heat one game to none, but the LeBrons have already come in runner-up as the...
View ArticleMysterious NYC Ad Agency Headquartered in a Phone Booth
In today's rough economy, many companies are striving to keep their overhead low. But Clark&Kent takes this trend rather far, billing itself as "the ad agency with headquarters in a phone booth in...
View ArticleWPP Shareholders Vote By Proxy Against Sorrell's Payout
WPP chief Martin Sorrell may finally have to make some concessions about his remuneration. At the company’s annual general meeting in Dublin today, 59.5 percent of absentee shareholders, who voted by...
View ArticlePortrait: Duncan/Channon
Specs Who (l. to r.) Partners Andy Berkenfield, general manager; Parker Channon, executive creative director; Robert Duncan, executive creative director What Design, digital and advertising agency...
View ArticlePerspective: Taking It Off the Chin
The practice of men shaving hair off their faces became de rigueur grooming starting with Alexander the Great—or so many historians agree. Those who don’t can at least agree on this: Shaving has been...
View ArticleIkea's Cardboard Outdoor Posters Fold Down Into Moving Boxes
Ikea and Leo Burnett in Toronto recently won a Gold Effie for this campaign featuring cardboard posters that folded out into moving boxes. Decorated with slogans like "Fill 'er up!" and "Take this box...
View ArticleToday's Time Waster: Watching People Point at Your Pointer
Pointer Pointer is an artfully simple and hilarious website that finds your mouse pointer, wherever it is on the screen, and then loads photos of people pointing at it. It's 30 percent creepy and 100...
View ArticleAd of the Day: Coca-Cola
Convenience-store robberies. Suspicious elevator activity. Parking lot holdups. The security-camera footage you generally see on TV doesn't exactly reveal the most flattering side of mankind. The...
View ArticleRoyal Caribbean Crashes Tony Awards With Branded Segment
And now, a word from our sponsor … crammed awkwardly into the middle of the award show you're watching on TV. If you missed the latest mini-infomercial wedged between breathless acceptance speeches,...
View ArticleMacy's Expects Decision in U.S. Media Review by Sept.
Macy’s is expected to complete the review of its U.S. media business by September, sources said. The retailer, which spent nearly $775 million on measured media in 2011 according to Nielsen, has been...
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