Jessica Simpson in Weight Watchers Ad: 'I'm Not a Supermodel'
Jessica Simpson has been very public about wanting to lose her pregnancy weight now that her baby is out in the world. And in her new Weight Watchers ad, she talks about the pressure to return to her...
View ArticleMilwaukee Unveils the World's Best-Looking Police Website
After getting a ticket recently, one of my relatives, who shall remain nameless, vented his anger at the police department in the only way he knew how: He wrote them an email gloating that their...
View ArticleWhich Brands Improved the Most?
With back-to-school season in full swing, big-box retailers got a boost with shoppers in August, according to the YouGov BrandIndex, which takes the pulse of consumer perception for more than 1,100...
View ArticleDairy Queen Launches Review
American Dairy Queen’s new head of marketing, Barry Westrum, is conducting an agency review to replace Grey in New York, the brand’s lead creative shop of 15 years. The WPP Group agency chose not to...
View ArticleUnder Armour's 'Largest-Ever' Push for Women
Under Armour, a sporting goods company that has traditionally been more successful selling to men, has launched a multifaceted fall campaign in what the brand is calling its biggest female-focused...
View ArticleGrey Poupon Only Accepting Facebook Fans Who Have Good Taste
Pardon me … do you have any sophistication? Grey Poupon wants to know as it returns to mass-market advertising for the first time in 15 years—with a campaign from Crispin Porter + Bogusky themed...
View ArticleU.K. Headhunter Enters Crowded U.S. Market
In its migration to the U.S., British headhunter Grace Blue enters a crowded marketplace that includes industry-specific firms and conglomerates with marketing practices like Korn/Ferry. Grace Blue...
View ArticleAd of the Day: Macy's
Macy's has assembled a cast of … sure, let's call them celebrities, including Donald Trump, Sean Combs, Martha Stewart, Justin Bieber and others (I like Carlos Santana, to be fair) as part of JWT's...
View ArticleNew Ikea Commercial Is Full of Colorfully Colorful Colors
Is Ikea selling theatrical lighting fixtures now? They're easily the most prominent part of this new British ad from Mother London that shows off the Swedish furniture retailer's colorful (super,...
View ArticleMcCann Enterprise Launches Globally
McCann Erickson is ratcheting up the global expansion of McCann Enterprise, the company’s business-to-business agency, which launched in London in 2010 and this year opened offices in Singapore and...
View ArticleNomad Editions Calls it Quits
Nearly three years after launching Nomad Editions, Mark Edmiston is all but calling it quits—providing yet another example of just how hard it is to start a mobile-only publication from scratch....
View ArticlePortrait: Leroy + Clarkson
Specs Who (l. to r.) Creative director JulianBevan, strategic marketing director Benson Hausman, founder Daniel Fries,senior art director Laura Rieland What Creative, design and production company...
View ArticlePerspective: I Gotta Wear Shades
The day that someone writes the definitive manual on how to be cool, there’ll have to be a chapter devoted to sunglasses. And while every brand from Ralph Lauren to Tiffany & Co. makes shades...
View ArticleAngry Cheeseburger Defends Itself in 265-Word McDonald's Print Ad
Do you want your McDonald's food talking to you? A cheeseburger does in this print ad from DDB Stockholm—which, at 265 words, is surely one of the longest-copy ads ever written for a fast-food...
View ArticleVW's Vibrating Ad Doesn't Leave Anyone Feeling Too Excited
Talk about an unfortunate ad insertion. Volkswagen of India's recent newspaper buy, including the Times of India, featured a small vibrating device and asked readers if they could "Feel the shiver of...
View ArticleAfter 17 Years, eBay Tones Down Its Crazy Logo
Everyone's been refreshing their logos lately. First Twitter, then Microsoft—and now it's eBay's turn to roll out a new mark, the first logo refresh since the online marketplace's founding 17 years...
View Article'USA Today' Redesigns
USA Today is about to roll out the biggest redesign in its history, but is it too late? On the eve of the paper’s 30th anniversary, John Hartman, author of The USA Today Way, said the paper is showing...
View ArticleAd of the Day: Midttrafik
People fight their way on to buses for one reason only—because they're overcrowded. But actually, no—in Denmark, people will push, punch, shove and claw their way on to Midttrafik buses for a...
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