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Stage Set for Fight Over Net Neutrality in House
Democrat Eshoo, who represents Silicon Valley, chosen for important leadership role.
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Eric Schmidt Steps Down as CEO of Google
Schmidt will relinquish his responsibilities to co-founder Larry Page.
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Pharma Giant Novartis Explores Agency Options
Firm is talking to agency search consultants about global media duties on ad account.
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DDB Wins Global Creative Duties for Transitions Optical
The brand’s global media spending is estimated at $60 million annually.
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Senate to Hold Hearings on Online Privacy
Hearings will discuss FTC's suggestion of creating a 'Do Not Track' regime.
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Verizon Asks Court to Kill Net Neutrality Rules
In a lawsuit, telecom company says FCC is overstepping its authority.
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Maxim Gets Back Into Licensing Biz
Magazine is closely eyeing products like apparel and grooming.
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Twitter's Ad Revenue to Hit $150 Mil. This Year
Social net is on track to triple its ad revenue in 2011, per eMarketer.
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MetroPCS Files Challenge to Net Neutrality Rules
Verizon will have some company in its bid to overturn the FCC's rules.
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Facebook Spotlights Brands Via 'Sponsored Stories'
Ad product lets advertisers give prominent visibility to interactions with brands.
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Unilever's Klauberg Resigns
Laura Klauberg, svp of global media, is stepping down to pursue other opportunities.
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Barrie D'Rozario Murphy Wins Dell Public Biz
Meanwhile, consumer and small/medium business contests continue.
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TurboTax Kicking Off New Campaign
Effort launches Sunday night with a branded microseries on NBC.
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Levi's Retains Wieden + Kennedy, OMD After Review
Worldwide spending on account is estimated at $150 million.
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Monster.com Tries to Beat Regulators to Privacy Punch
Job search site is announcing new controls on 'Data Privacy Day.'
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TV: The Really Big Show Ain’t Over Yet
Enough talk about how digital is taking over. TV has a bright future—and it starts in 2011.
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Opinion: Lessons Learned
When every product is fighting for a space in the overcrowded consumer’s mind, staying the course just isn’t an effective strategy.
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Brands Increasing Mobile Advertising in 2011
Nearly every brand is planning on spending more on mobile ads.
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Report: Facebook Ad Performance Is Abysmal
Social network's average clickthrough rate was 0.051 percent in 2010.
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Lady Gaga Attempts to Make Polaroid Cool Again
William Morris Endeavor co-chief strikes deal with investment firm to resuscitate brand.
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