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United Airlines Starts Selling Campaigns to Marketers
Airline created a new in-house media operation a few months back.
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Summer's Eve Readies New Voice After Ad Misstep
Ad that ran last August was widely criticized as out of touch and even offensive.
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Brands Missing the Boat on Web Video Users
But they could easily reach this audience by shifting a small portion of their TV budget.
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Facebook Facing More Privacy Issues
Social net is under the microscope after the launch of a new opt-in feature.
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TV's Batman to Star in Dolby Social Media Campaign
Audio specialist is targeting "entertainment enthusiasts" with effort featuring Adam West.
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Groupon Scrambles to Answer Tibet Ad Criticism
Daily-deals startup is recasting its spots to include a call to action to its site.
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But Where Are the Nerds?
Why Social Media Week is less about the people who create social media.
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Pontiflex: The Solution for Monetizing Mobile Apps?
Online lead-generation firm believes it has a solution for monetizing mobile apps.
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Groupon Pulling Controversial Campaign
Ads poked fun at causes, while raising donations for several charities.
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NBA's All-Star Bounce
Demand for a piece of pro basketball's annual celebration is huge.
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Brands Go Direct to Tech
Can weeklong trips to Silicon Valley teach old-school marketers new digital tricks?
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Q&A With Y&R CEO David Sable
Sable is Young & Rubicam's fourth global CEO in eight years.
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Citysearch Partners With Groupon on Mobile App
IAC company wants to help shift Groupon deals from the inbox to the smartphone.
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Photog LaChapelle Sues Rihanna Over 'S&M' Video
LaChapelle charges that the singer wanted his look without paying his fees.
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Zynga Links Up With T-Mobile for Treasure Isle Ad Play
Social gaming juggernaut is starting to broaden its advertising base.
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Microsoft Ad Sales Exec Carolyn Everson Jumps to Facebook
Everson's quick departure is a serious blow to Microsoft.
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The Customer Review Learns Shorthand
It’s time to embrace the new tools that have changed the local landscape.
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