Sleepy's Mulls 3 Shops for Media Business
A retailer that historically has handled its marketing needs internally is looking outside for an agency to plan and buy most of its media. Sleepy’s has some 800 stores in 15 states along the East...
View ArticleParody Charity Urges Africans to Help Norway Survive the Winter
As we speak, millions of Norwegians are struggling to endure in a place so nipple-torturingly cold, each day's survival is considered a blessing. Luckily, well-meaning do-gooders across Africa are...
View ArticleTop 10 Commercials of the Week: Nov. 23-30
This week, "Ebenezer" Snoop learns a lesson from his (puff, puff) Christmas past, Canon inspires extreme photography and Honda knows you're really dreading spending time with your psycho family this...
View ArticleSwedish Toys R Us Catalog Tries to Blur Gender Roles
Roll your mind back to 2008, when we wrote about Sweden’s kerfluffle over allegedly sexist Lego advertising that showed a little girl in a pink room outfitted with ponies and a little boy in a blue...
View ArticleAd of the Day: Internet Explorer
Hey look, it’s an Internet troll, getting all troll-ish on Microsoft. Because what better target is there for a geeky bully than a bloated legacy tech company with sub-par products. But wait. This...
View ArticleSocial Media's Walking Billboard Now Selling His Name
The name "Jason JLabAudio" has a certain ring to it—and some potentially serious bling to it. The currently named Jason Sadler stands to make $34,500 by changing his name to that of a headphone...
View ArticleAgencies Make Strategic Play
In a classic Mad Men scene, Don Draper pitches a new Lucky Strike commercial to a room full of the marketer’s most senior executives. Such meetings that used to be routine have become a rare thing of...
View Article'Tis the Larceny Season
With the average American planning to drop over $1,000 this holiday season, 45 percent shopping online and 71 percent paying with debit or credit cards, there’s just one group salivating more than...
View ArticleLincoln's 'Social' Super Bowl Spot; New Branding Strategy
Lincoln has purchased a Super Bowl XLVII spot—its first commercial during the big game—that its marketing brass says will be “extremely social.” Reps for the Ford Motor Company have been tight-lipped...
View ArticleThe 20 Most-Viral Ads of 2012
A controversial 30-minute video by a little known nonprofit far outpaced efforts from multinational marketers like Google, Coca-Cola, Volkswagen and Nike to take the top spot on Unruly Media's list of...
View ArticleHot Type: Editor's Letter
I recently had the unenviable task of purging the house that I grew up in in suburban New Jersey—certainly a messy physical and emotional task in which tough calls had to be made about jettisoning...
View ArticleThe Holidays Are a Scream for StubHub's Talking Tree
If a tree falls in the forest, and it's StubHub's talking ticket tree, I hope I'm not there to hear it, because the unholy wailing sound it makes will shatter your nerves but good! I've had a...
View ArticleYoko Ono Designs Menswear Line Based on John Lennon's Sexy Bod
Yoko Ono is collaborating with Opening Ceremony to add fashion to the list of things she has no business doing. Ono's new menswear line is based on how hunky she thought John Lennon was, and the...
View ArticleStella Artois Sends Holiday Carolers to Your Doorstep With Google Street View
If you're too cheap to buy holiday gifts for friends and family, send virtual carolers to their virtual doors via Stella Artois's Facebook app, which uses Google Street View and other tools to direct...
View ArticleCarmichael Lynch Wins Tempur-Pedic
Facing increased competition and shareholder pressure to reduce advertising costs, specialty mattress maker Tempur-Pedic has moved to Minneapolis’ Carmichael Lynch as its lead creative agency. It...
View ArticleAd of the Day: FNSF
The tragedy of domestic violence has always inspired some of the more harrowingly beautiful PSAs. The most famous example is Y&R Chicago's 2010 spot "It Rarely Stops" for the National Domestic...
View ArticleNick Targeted in Fight Over Food Marketing Guidelines
Now that President Obama has been re-elected, a fight in Washington is heating up again over the effect of food marketing guidelines on curb childhood obesity. Targeting Nickelodeon, the Food...
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