Microsoft Ad Turns Forbes Print Magazines Into T-Mobile WiFi Hotspots
Microsoft stuffed a functional WiFi router into a limited number of the most recent issue of Forbes, perhaps inspired by Entertainment Weekly's use of tiny LCD screens in one of its print issues last...
View ArticleYahoo's Mayer: I Love Advertising and Content
Yahoo CEO Marissa Mayer made her first major appearance before the ad community at the company’s second annual NewFronts executive in New York. During her introductory remarks the exec introduced a...
View ArticleParis Agency Introduces Come4.org, a Porn Site Devoted to Charity (NSFW)
What if being bad could do some good? That's the question asked by Come4.org, which describes itself as "the first user-generated, nonprofit pornography site devoted to funding charitable and...
View ArticleAd of the Day: H&M
A fashion ad featuring Beyoncé as Beyoncé writhing around in a bikini on a tropical beach? Obvious, maybe. Genius, nonetheless. This is H&M's perfectly simple new ad, starring Ms. Carter, as her...
View ArticleOgilvy Creates Saudi Arabia's First Major Ad Campaign Condemning Violence...
Saudi Arabia, which ranked 131st out of 134 countries for gender parity in a recent report from the World Economic Forum, has unveiled what is believed to be its first major ad campaign condemning...
View ArticleThe Most Awkward Ad Ever for a Local Transmission Repair Shop
George from Arlen's Transmission might not be the next Chuck Testa, but he certainly gave 100 percent to this new commercial, created by local-ad legends Rhett & Link. Compare and contrast the new...
View ArticleBudweiser's 'Buddy Cup' Might Be the Dumbest High-Tech Brand Innovation Yet
All you've ever wanted is to make it easier for that too-friendly guy you were too polite to while drunk at that party to stalk you the next day. No? Budweiser Brazil has the solution for you, anyway....
View ArticleMother N.Y. Boosts Digital Efforts
Mother New York is ramping up its digital resources with the addition of Joe McCann in the newly-created role of director of creative technology.McCann was previously mobile and platform architect at...
View ArticleMan Killed and Stuffed Down Toilet at Ad Agency, Google Photos Suggest
Google Business Photos is an interesting service through which companies can pay to add interior shots of their offices to Google Street View. The temptation to abuse the service by posting goofy or...
View ArticleJetBlue Aims High With Online Tribute to NBA's Jason Collins
The outpouring of support has been impressive for NBA player Jason Collins, the first openly gay male athlete in a major U.S. professional sport. Marketers, though, have been largely silent about...
View ArticlePetco Reaches Out to Creative Agencies
Major U.S. pet care chain Petco is reviewing its advertising business, according to sources. The company, which has more than 1,100 stores nationwide, has contacted creative shops in recent weeks,...
View ArticleOnline Video Ads Have Higher Impact Than TV Ads
TV may still dominate the advertising market, but the audience for online video is soaring, with 58 percent of the U.S. population streaming, up from 38 percent five years ago. Digital video presents...
View ArticleLatest Parody of Ogilvy's Dove Campaign Is Sketchy and NSFW
Frankly, I needed a testicle-themed parody of Dove's "Real Beauty Sketches" like I needed a kick in the crotch. Portal A was only too glad to oblige, producing this NSFW effort which becomes the...
View ArticleAd of the Day: IBM
IBM and Ogilvy make a big impact with the smallest of building blocks in their latest video, billed as "the world's smallest movie"—a rudimentary stop-motion animation made by IBM scientists using a...
View ArticleCopywriter Publishes a Book of Tweets, Gets Amish Guy to Advertise It
Keith Wisniewski, a writer and associate creative director at Publicis Seattle, likes being funny on Twitter. So, he went ahead and published a book of what he considers his most hilarious tweets. Too...
View ArticleJCPenney's Brutally Honest New Ad: 'It's No Secret' That You Hate Us
JCPenney is looking to bounce back from an absolutely wretched 2012, when it shed customers at an astonishing rate. But first, it wants to say sorry. In this admirably honest new commercial—the first...
View ArticlePatricia Field Named Second 2013 Honorary Clio Winner
The Clio Awards has named stylist and designer Patricia Field a winner of this year's Honorary Clio Award. Field is the second recipient of the award to be named this year, after musician and...
View ArticleEddie Bauer Has New Creative Agency
Eddie Bauer, which has been redefining itself since emerging from bankruptcy in 2009, tapped Publicis Seattle as its new lead creative agency after a review. It could not immediately be determined...
View ArticleDomino's New Site Lets You Watch Live Stream of Pizza Being Made Somewhere in...
Life just got more stressful for the workers at a Domino's Pizza restaurant in Salt Lake City. That's because that particular location is the guinea pig for the chain's new Domino's Live experiment,...
View ArticleInfographic: Is a Barbie Body Possible?
Four out of five 10-year-olds say that they're afraid of being fat; 42 percent of girls in first through third grade wish they were thinner; half of girls aged 9 or 10 claim that they feel better...
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