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Grand Prix for Good: Ants March With Leaf Billboards in BBDO's WWF Stunt
CANNES, France—One of the biggest cheers at Saturday's award ceremony here at Cannes Lions was reserved for the Grand Prix for Good winner, which amusingly and ingeniously harnessed the power of...
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Daily Show's Jason Jones Doesn't Follow Grandma on Foursquare
Holiday Inn Express today launched a social media-heavy campaign that's anchored by the witticisms of comedic actor and Daily Show correspondent Jason Jones. While the 40-year-old has appeared in...
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The Best TV Commercial From Cannes That You Never Saw Before
If there were a Crowd Pleasing Lions contest at Cannes, this Smart car commercial from BBDO Germany would have run off with it this year. It's all the more delightful because it was something of a...
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GE Partners With BuzzFeed for B-to-B Native Ads
BuzzFeed debuted a new ad campaign over the weekend in an effort to promote GE's presence at the Paris Air Show, Tech Crunch reported. The campaign includes sponsored posts such as the article "16...
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Agency Founder Patrick McGrath Dies
Patrick McGrath, co-founder and former CEO of Jordan Case McGrath, died Saturday from complications related to prostate cancer at the age of 79. He lived in Pelham Manor, N.Y., and Quiogue, N.Y....
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The Social Sports Site That Aims to Win Over Madison Avenue
Beyond the serious baseball fan, Jordan Swagerty isn’t exactly a household name. But thanks to an up-and-coming social sports site called LockerDome, many more of those who follow sports are getting...
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Ford's Marketing Chief Wants to Make Innovation Affordable
Jim Farley, Ford’s evp of global marketing, sales and service, thinks it’s time to sell the most technologically advanced cars as products for the Everyman, much like Target offers high-concept design...
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How San Francisco Landed the Super Bowl With Help From an Agency
Here’s a Super Bowl brief most agencies haven’t encountered and one that has nothing to do with a 30-second spot. The mission: convincing NFL owners to choose a host city with a stadium that’s still...
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DirecTV Goes Trolling With Grey and Noam Murro
IDEA: Lovable monsters have a proud history, from Shrek to Sesame Street. DirecTV adds another to the mix in a cinematic new spot from Grey, New York, one of three in a mini campaign showing how you...
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The World's Best Commercials, 2012-13
It was a long haul of judging for Sir John Hegarty, Joe Pytka and their jury teams at the Cannes Lions International Festival of Creativity last week. Hegarty's Film Lions jury watched 3,125...
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Fanta Defeats the Robotic Forces of Evil in Child's Sweet CGI Dreams
Ad agency Jung von Matt/Neue Elbe and directing duo Alex & Steffen stage an orgy of CGI insanity, referencing various effects-driven fantasy blockbusters from the past 20 years, in this...
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Smithfield Foods Drops Paula Deen
Paula Deen has lost a major endorsement deal in the wake of allegations that she and people in her restaurants have engaged in racial and sexual harassment, The Wall Street Journal reported. Deen has...
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Converse Has More Springfield in Its Step With New Simpsons Sneakers
Let's say it like Comic Book Guy: Best. Collaboration. Ever. Fox's dysfunctional yet loving animated family, The Simpsons, have joined with Converse for a line of screen-printed Chuck Taylor sneakers....
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Ad of the Day: Nike
Not long ago, many people would have loved to have a direct line to LeBron James's answering machine—to leave him a nasty message, or 10. Times have changed, to the point where many people might...
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'Remember My Name,' Says Walter White on Breaking Bad's Imposing Final Poster
AMC on Tuesday released the official key art for the final eight episodes of Breaking Bad, premiering Aug. 11. "Remember my name," warns an intimidating, clenched-fisted Walter White, echoing the...
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Finally, Another Dirty-Minded Ad for a Cleaning Product
Household cleaner CLR not only has a no-nonsense name—it stands for Calcium, Lime and Rust remover—but it has also long leaned on simplehow-to commercials that demonstrate the product's cleaning...
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Tweens Have a Big Say in Household Spending
It's not enough that you've worked hard enough to earn a vacation (and can pay for it, too). Your kids expect to have a say in the matter, too. In the Intelligence Group's newest Cassandra Report,...
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