BETC Euro RSCG Wins Agency of Year at ADC Awards
BETC Euro RSCG led the pack at the 91st annual Art Directors Club awards Tuesday night, winning the organization's Agency of the Year honor after collecting the most cumulative trophies across the...
View ArticleVisa Spreads Good Cheer in London 2012 Campaign
Visa's campaign from TBWA\Chiat\Day in Los Angeles for this summer's Olympic Games is based on the insight that fans like to cheer for athletes at sporting events. Boy, the focus group that dug up...
View ArticleDDB Inverts Apple's 'Crazy Ones' Copy in Tribute to Ordinary People
We can't all be Gandhi or Picasso or Bob Dylan—or Steve Jobs, for that matter. That's the message delivered in this cheeky print ad (full image after the jump) from DDB Stockholm that riffs on the...
View ArticleFast Chat: AOL CEO Tim Armstrong
AOL announced its first-quarter earnings this morning, and the numbers were a mixed bag. Overall revenue was up, but U.S. display advertising was down 1 percent—not good news in an online ad market...
View ArticleMinnesota Man's Desperate 'Hire Me!' Billboard Actually Works
Minnesota resident Bennett Olson isn't the first guy to put his big grinning face on a billboard in an effort to get a job, but so far he's the only success I've heard about. Olson was hired by a 3-D...
View ArticleWalgreens Confirms Selection of GSD&M as Lead Creative Agency
It took a few days, but Walgreens has finally confirmed its selection of GSD&M as its new lead creative agency. The Austin, Texas-based shop beat the Chicago office of mcgarrybowen in the finals...
View ArticleShort Film About Bodybuilder Suddenly Becomes an Ad
Here's an odd little number from Droga5 in Sydney, Australia. It starts off like a mini documentary about a bodybuilder, and is narrated by his girlfriend. By the end, it takes a quick left turn that...
View ArticleSee Your Favorite Advertising People Get Blown Away in Super Slow Motion
For Creative Week, GE and BBDO New York created a nifty holographic installation called "Throttle Up" that invites visitors to build a jet engine piece by piece. To promote it, Socialistic captured...
View ArticleArt Directors Club Hires Ihaveanidea Founder
The Art Directors Club has hired Ignacio Oreamuno, founder and president of advertising organization Ihaveanidea as its new executive director. Oreamuno—also president of Giant Hydra, a "mass...
View ArticleAd of the Day: Volkswagen
In a way, it's surprising that Volkswagen and Deutsch had such a megahit with "The Force." (For those under a Geico-ish rock, that would be the 2011 Super Bowl spot that's racked up 53 million views...
View ArticleFast Chat: Grey London CEO Chris Hirst
The London office of Grey is central to Team News, the group of WPP agencies—including OgilvyOne and media unit M/Six—that last month won a pitch to handle all of News International’s marketing...
View ArticleMaking All Clients Cool
There's no such thing as an uncool client. At least, that's what HUGE executive creative director Joe Stewart believes. "There's no such thing as a bad project," he said today at Creative Week's...
View ArticleMike's Hard Lemonade Turns Golf Into a Hallucinatory Experience
Make fun of Mike's Hard Lemonade all you want (I'll get you started—Mike's is wussy crap for babies), but its ads are usually pretty good. These new ones from Grey in New York are no exception. Two...
View ArticleAd of the Day: Pepsi
After sitting out of the TV ad game for a few years, Pepsi and its roster of music A-listers are back with a vengeance. Its latest spot from TBWA\Chiat\Day in Los Angeles—launching the brand's first...
View ArticleThis Mother's Day, Literally Pay Your Mom Back for Her Pregnancy and Labor
Given its name, ad agency Mother has a daunting responsibility when it comes to Mother's Day campaigns. This year, it has launched a suitably heroic effort—a campaign to help moms literally get paid...
View Article'Time' Editor on Breastfeeding Image Controversy
Last week Time was Magazine of the Year; this week it’s getting buzz for a very different reason: a cover showing a young mom breastfeeding her 3-year-old boy. Critics have been tweeting away, and a...
View Article