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Citi Reviews Direct Marketing Business
Citi is reviewing direct marketing efforts for its retail bank and credit cards in North America. The review is in the middle stages, with the financial giant reviewing initial agency submissions. The...
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Dell Moves Consumer Advertising to Y&R
Dell is moving its consumer advertising back into the WPP Group fold: Young & Rubicam will now handle the business awarded to Sid Lee some 15 months ago. The Montreal independent had won the...
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Wunderman's New York President Exits
The president of Wunderman’s New York office is leaving after two years. David Shulman is heading to another unidentified agency to assume a global leadership role, according to Wunderman. To fill the...
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AOL's 'Off-Tune' Sales Strategy Puzzles Some
In explaining AOL’s disappointing display ad results in Q1, a surprising frank CEO Tim Armstrong offered several explanations. During Wednesday’s earnings call, Armstrong said, “we have had a display...
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Colle+McVoy Enlists Timesheet Slackers for Motivational Posters
Agencies will try anything to get staffers to do their timesheets. Most notable recently was the beer fridge at JWT's Casa that won't open on Fridays until everyone finishes the dreaded task. Here's...
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Martin Agency Staffer Gets Marriage Proposal via Banner Ads
If you're a nerdy advertising person, there are loads of romantic ways to ask your girlfriend to marry you. You can send her an infographic. You can crowdsource the proposal so it becomes a Photoshop...
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Infographic: Advertising People Are Hopeless Social-Media Addicts
We've already been reminded this morning that advertising people are not normal. Here's more proof from the world of social media—an infographic from San Francisco agency Heat comparing social-media...
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Mother's Giant 'Little Marina' Doll Wins One Show
Mother New York took the top honors at 2012's One Show last night, winning "Best of Show" for "Little Marina," the 25-foot-tall, Missoni-wearing, smartphone-waving doll that the agency created for...
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Ad of the Day: Kingsford Charcoal
It's not really grilling season yet. But Kingsford Charcoal wants to push the traditional beginning of summer up a few weeks—to Mother's Day. The spot below, from DDB San Francisco, paints a gloomy...
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JWT's Rob Quish Enlists Jon Lester for Childhood Cancer PSA
JWT Atlanta's new campaign for the Pediatric Cancer Research Foundation is a passion project for outgoing CEO Rob Quish, whose 19-year-old son Will was diagnosed with cancer at age 11. Will is...
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Trailer Mash 05-11-12
Simply because the trailer self-destructs in a blaze of cliché, it does not follow that a movie will not be a work of unparalleled genius. Nor is the opposite the case. But in a week of powerful...
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Energy Drink Makes the Most of the Buttered-Cat Paradox
It's an old law of jocular physics: the buttered-cat paradox. Falling toast always lands on the buttered side, and falling cats always land on their feet. So, combine those two forces in opposite...
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Ad of the Day: Volkswagen
We featured Volkswagen work from Deutsch Los Angeles in this space as recently as last Wednesday, but this new VW spot from DDB London has pushed its way to the front of the pack as well. In an...
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