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Smart Car Turns Facebook Photo Gallery Into a Flipbook Story
These days, whenever a brand has a great idea for using Facebook, one thing often seems to get in the way: Facebook. Today's case in point is automaker Smart USA's "Tag Your Own Adventure," which uses...
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Publicis N.Y. Merges With Kaplan Thaler
Publicis New York and corporate sibling Kaplan Thaler Group—seeking additional scale and resources for their respective agencies—are merging operations to create a new U.S. flagship, Publicis Kaplan...
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Dentsu Bids Nearly $5 Billion for Aegis
The pecking order of the ad world may have changed overnight: Dentsu announced a stunning $4.9 billion cash deal to acquire Aegis, the world’s largest media independent. It’s Dentsu’s largest...
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Nissan Leaf Offers Free Taxi Rides on Twitter
Nissan is tooting its own horn about recent AKQA-engineered promotions in London and Amsterdam that offered free taxi rides in Leaf electric vehicles in exchange for people tweeting their destination...
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Ad of the Day: Ikea
Maybe it took the right kind of client to get the juices flowing from the younger creative ranks at McCann in New York, whose output has been conspicuously low profile after Swedish stars Linus...
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Trailer Mash 07-13-12
A bunch of cartoon animals doing slapstick are the avatars though which middle-aged celebrities reference movie trivia from decades past. Ice Age: Continental Drift may well have been released a...
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The World's Best Outdoor Ads, 2011-12
Today we've got another gallery of winning work from last month's Cannes festival—this time from the Outdoor Lions contest. There are plenty of nice billboard and poster campaigns here—in particular,...
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Ogilvy Lands Another Nestlé Brand
Ogilvy & Mather has a new piece of Nestlé business: The WPP agency has been assigned U.S. marketing responsibilities for Nesquik, a brand previously handled by McCann-Erickson L.A., sources said....
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SABMiller Taps MEC for European Consolidation
SABMiller is consolidating its $100 million of European media planning and buying business at MEC, concluding a roster agency review that began in the first quarter. The WPP media network will now...
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Goodby Wins Vitamin Brand
Nature’s Way has tapped Goodby Silverstein & Partners to broaden the appeal of the company’s Alive multivitamins and position the brand as a challenger to the category’s biggest players. The...
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Ad of the Day: GlaxoSmithKline
It's rare to to see a drug ad that isn't, at best, bore-you-to-tears dull. But GlaxoSmithKline launched a new spot this week that's actually worth watching. Created by TBWA in London to shed light on...
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Colgate Sells Dental Floss With Help From Photoshop Disasters
Everyone loves a good Photoshop disaster. Here's a fun campaign from Y&R Brazil that makes use of three such disasters, intentionally manufactured to sell dental floss. The point is, when you have...
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Barrie D'Rozario Murphy Partner Departs
David Murphy is leaving his namesake Minneapolis boutique agency Barrie D’Rozario Murphy after five years to return to Los Angeles, where his family resides. The Barrie D’Rozario Murphy co-president...
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The Post-Hot-Girls Era at Go Daddy Begins … With a Hot Girl
When Go Daddy hired ad agency Deutsch in June, it claimed it wanted to move beyond the kind of sleazy "Go Daddy Girls" dreck it had been producing in-house for years, notably for Super Bowls. Well,...
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KFC Urges Loser College Grads to Stop Living With Their Parents
There are a lot of different labels now for breaded, deep-fried bits of chicken sold at fast-food joints. They're called popcorn chicken, chicken stars, chicken tenders, meat slurry. But there's...
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Ikea Now Brewing Its Own Beer
Ikea is selling its own beer at its retail stores in Britain, because manufacturing furniture, gross meatballs and entire suburbs wasn't enough to satisfy its Norse megalomania. They call the in-house...
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You Should Exercise More, Say Butt-Bag and Belly-Bag
These ads are from 2011, but worth a second look, or at least a revolted sideways second glance. You can't deny the great art direction. "Carrying too much weight?" asks the copy line. Done by Concept...
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Doomed by Facebook, Pitbull Agrees to Alaskan Exile
When 71,000 people want to exile you to one of the most remote places imaginable, there's not much you can do but grin and bear it. That's what Pitbull seems to be doing—and he may indeed run into a...
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