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Alex Bogusky Takes a Shot at Coca-Cola in 'Real Bears' Music Video
Unless you're Mike Bloomberg, taking on big soda is not easy. And while soft-drink makers may have lost in the Big Apple, nutrition advocates are well aware that was only one battle. Now, the Center...
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Redbook, Now for Parents
Redbook-reading moms will get something extra with their November issues of the women’s service magazine. Using subscriber data to target readers with kids aged 12 and under, Redbook is polybagging...
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Lexus Print Ad Roars to Life, With a Little Help From an iPad
We've written before about print ads that don't just sit there looking pretty. Here's the latest one: a Lexus ad in the Oct. 15 Sports Illustrated that suddenly becomes animated—the engine revs, the...
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Jed Hartman Gets Bumped Up at Time Inc.
Time Inc. has named Jed Hartman to the newly created role of group publisher of news and business, in keeping with what seems to be a newfound emphasis by CEO Laura Lang on trying to jump-start the...
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Jell-O Searching Online for the World's Fastest Pudding Eater
Even when it doesn't involve cockroaches and death, competitive eating is sort of gross. That may explain why food marketers are sometimes reluctant to get involved with it (Nathan's hot dogs and...
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iPods Bouncing for Joy as Apple Gives Them a New TV Commercial
Welcome back, iPod advertising. You remember iPod ads, right? They had energy and fun colors and other things that weren't fingers sliding lazily across iPhone screens. All the old iPod energy is back...
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10 Ads That Make Vans Look Badass
With underemployed millennials buying a lot fewer cars today than kids in the '80s did, auto blog Jalopnik came up with a bold solution: Sell them vans. The reasoning is that today's young people...
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Egg Choir Sings Praises of Online Groceries in Insane British Ad
Which came first: the chicken or the tiny Welsh choir singing stridently about online supermarket shopping? The eggs in this loony new British TV spot are well past their sell-by date—to the point...
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Wendy's Keeps the Burgers Old-Fashioned but Freshens Up the Logo
Wendy is growing up, just a little. Fast-food chain Wendy's on Thursday unveiled a new logo—its first refresh since 1983—giving the iconic redheaded pigtailed girl (based on founder Dave Thomas's...
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Gucci Tries 'Pinnable' Banner Ads
Here's a new definition for wasting time: pinning Gucci ads online. The marketer has begun sticking "Pin it" buttons on its fall/winter 2012 Web banners. Clicking through reveals larger ad images and...
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Justin Bieber Makes Decent Anti-Bullying Ad, Despite Being Forced to Do It
Justin Bieber's new anti-cyberbullying PSA may have been mandated by a plea deal to bail his manager out of reckless endangerment charges, but it's still surprisingly heartfelt. And judging by some of...
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Digitas Taps Lesley Bielby for New Top N.A. Planning Role
Digitas, which has spent this year year bolstering its U.S. planning staff, has hired Lesley Bielby in the newly-created role of evp, North America planning. Boston-based Bielby was most recently...
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Ad of the Day: Costa Coffee
Do you love coffee? Probably not as much as your average barista at Costa Coffee, the U.K.'s biggest coffeehouse chain (and the world's second largest, behind Starbucks). According to this crazy new...
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Internet Ads Jump 14%, Mobile Spending Skyrockets
Internet advertising grew jumped 14 percent during the first half of 2012—totaling $17 billion—compared to the same period last year, according to Internet Advertising Bureau data released Thursday...
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Scrap Value
Ric Van Sickle’s an ad man who bleeds gasoline. This weekend, he and a handful of his employees at Chicago agency Plan B will leave their company’s name at the starting line and put their pedals to...
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Ad of the Day: Fred
Sugar sure is taking its lumps this week. "Sugar Is Killing Us," the title of this short animated film made in-house by bottled-water vendor Fred, should provide a clue about where the creators are...
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Top 10 Commercials of the Week: Oct. 5-12
This week, DDB hijacked the #FirstWorldProblems hashtag for a good cause, polar bears wanted you to skip the Coca-Cola, and your family could never love you as much as HBO Go does. Many of the...
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