L.L. Bean Has a Laugh About Tumblr Saluting Its Hunky Models
All anyone here in Maine can talk about this week is Your LL Bean Boyfriend, a Tumblr started by Liz Pride, a native Mainer, dedicated to the hunky, outdoorsy dudes featured in the retailer's catalogs...
View ArticleAd of the Day: Lacoste
You are walking down the street. You decide you don't like the color of your shirt. You swipe at your chest like it's a touch screen. Your shirt changes color, and you are happy. You are not on acid....
View ArticleNBCUniversal Shuffles Digital Sales Staff
NBCUniversal has announced numerous changes to its digital ad sales staff, with evp, digital media sales Scott Schiller and digital evp of strategy and operations Krishan Bhatia taking on expanded...
View ArticleGotham Preps First Ads for Citi AAdvantage
Gotham is developing its first campaign for the Citi AAdvantage credit card as the bank and airline restore a lead agency model for their joint brand. In recent years, the companies used agencies on a...
View ArticleBad Gifts Make Good Comedy in Georgia Lottery's Holiday Ads
You know how, when someone gives you a horrible gift, you lie and say it's the perfect thing? Don't you wish could just exclaim, "Are you seriously trying to insult me with this?" Or, "You know what...
View ArticleAxe Pillow Ensures You'll Never Have to Snuggle With a Woman Again
We're all familiar with Axe's low-humming sexism, but DDB Latina Puerto Rico has gone through the looking glass with this idea. The Morning After Pillow might be the most egregious cure for a fake...
View ArticleNielsen: Broadcast Ad Spend Zooms in Q3
Broadcast television enjoyed an impressive third quarter, as overall network spend soared 35 percent versus the year-ago period. According to data just released by Nielsen, the broadcasters booked...
View ArticleGame of Thrones Takes Over HBO's Manhattan Storefront
Christmakwanzakah comes once a year, but dire wolf bookends are forever. And if you're a Game of Thrones fanatic, that piece of swag may be a must-have. HBO, like most entertainment companies, hopes...
View ArticleAOL Hires B-to-B Vet as Global CMO
AOL's Advertising.com Group has named Allie Savarino Kline global CMO as the former Internet-access giant continues to shift its brand toward digital advertising. Savarino, a business-to-business...
View ArticleAd of the Day: Google
I search, therefore I am. That could be the tagline for Google Zeitgeist, the company's annual year-in-review package, which gazes back at the previous 12 months and ranks people, places and...
View ArticleAd Agency Person Looks Just Like Morning Television Person
What a resemblance! Nicole Kuhnlein, a senior producer at North Carolina ad agency McKinney, was on the Today show this morning because she looks exactly like Savannah Guthrie. Kuhnlein, 33, says her...
View ArticleHappy Horrible Holidays From the Biggest Trolls on the Ad Blogs
Hey, ad industry, stuff this in your holiday stocking!"Warm Wishes From Ad Land" presents some choice anonymous comments left on ad blogs AgencySpy, Ads of the World and Campaign Brief. (None are from...
View ArticleGotham Seeks New Creative Chief
Gotham is searching for a new creative chief as Marty Orzio leaves the agency after four years. The agency’s search is down to a handful of candidates with a hire expected in January, according to Nick...
View ArticleFord’s Crystal Ball Predicts Disruption
In a bid to burnish its reputation as a forward-thinking brand, Ford has released a 74-page internal consumer trends report for 2013 that forecasts major disruptions among numerous industries,...
View ArticlePortrait: Digital Pulp
SpecsWho (l. to r.) Partners Ron Fierman, president, CEO; Mitchell Caplan, managing director; Gene Lewis, creative director; Sarah Blecher, executive producerWhat Digital ad agencyWhere New York...
View ArticlePerspective: Something Borrowed
You almost have to feel bad for car-rental companies. OK, wait—not in the fiscal sense. Enterprise Holdings (parent of the Alamo, Enterprise and National brands) did $2.2 billion in business for Q3...
View ArticleYouTube's 20 Most Watched Ads of 2012
Nike, Pepsi and Volkswagen, three global marketers that are old pros at creating blockbuster video content, produced the three most-watched commercials on YouTube this year, according to the video...
View ArticleJason Sadler Becomes Jason HeadsetsDotCom as Name Auction Ends
What's in a name? $45,500, that's what. Jason Sadler will receive that amount for legally becoming "Jason HeadsetsDotCom" and promoting the name change through social media and other means next year....
View Article