Search for New Draftfcb Boss Takes Hard Road
Draftfcb’s search for a new global CEO has only gotten harder. Since parent company Interpublic Group began seeking candidates late last year, the agency has lost its grip on key brands like Oreo and...
View ArticleHey Bud, Buying Organic for Valentine's Day?
As anyone who’s ever plunked down $100 for a bunch of long-stemmed roses quickly figures out, flowers are big business in this country—a $32.1 billion business, to be exact. And Valentine’s Day (psst,...
View ArticleDish's Bostonians Celebrate Tiny Beer, Recliners and the Death of the TV Spot
The Boston Guys return and local accents abound in Dish's cute campaign for its "Hopper" DVR with Sling, which lets users skip commercial blocks. That functionality has caused some controversy, and...
View ArticleOmnicom's Net Income Grows in Q4
Omnicom Group, boosted by stronger-than-expected organic growth, today reported a net income gain of nearly 13 percent in the last quarter of 2012. The company ended the quarter with $307.1 million in...
View ArticleOscar Strikes 85 Best-Picture Poses on This Year's Poster
For those of you who didn't get enough inane speeches, fashion-shaming and dumb celebrity catfights at the Grammys, don't worry. The Oscars are coming! This year's official Academy Awards...
View ArticleAP Hires Mashable Exec to Build Digital Ad Strategy
The Associated Press hired former Mashable ad sales exec Ken Detlet to be its first vp of digital advertising strategy and sales as the news organization tries to augment its news-licensing business...
View ArticleAd of the Day: Monster
You love your job. You wake up every morning, and that's what you tell yourself. Then you go to the office. And you're beset by superficial motivational posters, senseless meetings with pie charts and...
View ArticlePeter Bauer Leaves Time Inc.
Peter Bauer, one of Time Inc.’s longer-serving executives, is hanging it up after 26 years at the magazine publishing giant. Bauer spent most of his career at Time Inc., most recently serving as vp of...
View ArticleCitroën's DS3 Cabrio Will Make You Feel Like a Long-Haired Baby on Horseback
MJZ director Tom Kuntz has had some big advertising hits. Most notable, of course, was the original, Emmy-winning Isaiah Mustafa spot for Old Spice. He also directed the great "Cable Effects" ads for...
View ArticleLexus Hides Swimsuit Models in Interactive 'Sports Illustrated' Ad
Automakers seem to love the Sports Illustrated swimsuit issue—probably because women wearing little clothing have been a staple of auto ads for generations. Last year we saw Ford sneak a fake swimsuit...
View ArticleBarbie Malibu Dreamhouse Listed for $25 Million on Real-Estate Site
If you're looking for real estate in Malibu, you'll find one very famous single-family home currented listed on Trulia.com. It has only one bedroom, and the furnishings look almost uniformly plastic,...
View ArticleLitter Genie's Drugged-Out Kitties Are Back, and They're Hotter Than Ever
If it were easy to create a branded video that's smart and delightful, and at the same time completely on message, everybody would be doing it. But they're not. Looking at you, Coca-Cola. The folks at...
View ArticleMicrosoft Rolls Out Windows 8 Ads
Microsoft’s goals with Windows 8 and its Surface tablet are nothing if not lofty. The company wants to reboot computing, provide a serious challenge to Apple and, oh, revolutionize digital...
View ArticleFinancial Times Turns 125
The Financial Times marks its 125th anniversary today, and, befitting the challenges facing newspapers today, the celebration will have practical elements. An ad campaign with the somber tagline “Still...
View ArticleVoice: One Screen to Rule Them All
More than six decades ago, television started life as the first screen because it was the only screen. When I grew up, we had one TV with a few channels. Life seemed simple compared to today’s...
View ArticleWish I Did That
In a Nutshell: A virtual race between men and women, merging 3-D visualization with real-time user running data, incentivizing Nike+ runners to run more.Why I Wish I Did It: I’m not really into digital...
View ArticleNo One Cares About Your Stupid Ad Awards, Especially Not Your Kids
Ha, ha, dumb advertising people, no one in his or her right mind cares about your lame industry awards! Ad agency John St. does a great job of communicating that message in these awesomely acted,...
View ArticleFeisty Eva Longoria Gives Dude a Sexy Shave for L'Oréal Men
Eva Longoria is celebrating Valentine's Day by giving a man a sassy shave in this L'Oréal Men campaign. She seems to be talking to guys in the video, reprimanding them for not working hard enough on...
View ArticleHonda Is First to Mock Washington and Lincoln in a Presidents' Day Ad This Year
Honda gives Abe Lincoln and George Washington the Auto-Tune treatment in this thoroughly anachronistic slow-jam ad for a Presidents' Day sale. I really tried to like this one because of the fife and...
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