Wedding Magazine Flip-Flops on Photographer's Ad Showing Gay Couple
Wedding photographer Anne Almasy probably didn't think buying her first print ad in a magazine would be such an emotional roller coaster. Weddings Unveiled initially rejected her ad because it...
View ArticleBurger King Taps Mother for Lead Creative Role
Mother is shifting from a supporting to leading player on Burger King's roster of creative agencies. The New York shop has become lead agency on the BK brand, which last year spent nearly $240 million...
View ArticleAd of the Day: Nascar
Nascar isn't just a bunch of dudes driving heavily branded stock cars around in circles. It's also a bunch of dudes spinning out, flipping and smashing those heavily branded stock cars in spectacular...
View ArticleFord Campaign Will Be All User-Generated
Ford’s TV, print and digital advertising for the 2014 Fiesta model will be based on user-generated content, the auto giant announced this morning. The all-in approach to UGC is the the freshest piece...
View ArticleStaples Issues RFP in Bid to Consolidate
Staples has circulated a request for proposals in an effort to consolidate all of the company’s communications efforts, sources said. Staples' roster shops include McCann Erickson, whose ads featured...
View ArticleRG3 Clarifies Adidas Ad Saying He'll Be Ready for Season Opener
Never let the reality of a serious injury get in the way of a good advertising slogan. That appears to be Adidas's thinking with its new Robert Griffin III commercial from 180la, which declares that...
View ArticleESPN Is Now Targeting You Via Online Radio
As part of a companywide effort to up its digital ad game, ESPN is looking to innovate in an area often shunned by tech advancements: radio. For the sports giant, the online radio and podcasting arms...
View ArticleLeo Burnett Wins Pfizer's Nexium
Leo Burnett has won lead creative duties on Pfizer's planned over-the-counter version of Nexium. Leo Burnett's Chicago, London, Paris and Berlin offices all participated in a pitch for the...
View ArticleBoobs Joyfully Meet, Squish Together in Crazy French Ads for Push-Up Bra
It's not generally assumed that breasts enjoy being squashed together in a push-up bra. But apparently they do, at least according to these bizarre Valege lingerie ads from France, which depict joyful...
View ArticleLionsgate Hires Mindshare to Handle Media
Mindshare has won a significant movie studio review. The WPP Group agency will handle media planning and buying for Lionsgate and Summit Entertainment following the former's acquisition of the latter...
View ArticleYoung Influential Brent Vartan takes his cues from The Walking Dead
Six Questions: Bret Vartan
View ArticleKayak Campaign Gets So Giddy, It Suddenly Starts Dancing
Kayak.com's travel deals inspire some hotel-lobby hot steppin' in this new spot, as a middle-aged couple treat us to the "wet-dog wiggle" and the "Chattanooga check-in." (Guess which dance features...
View ArticleMeet the Oddball Characters From Mother's New Burger King Campaign
Mother yesterday was named lead creative agency on Burger King. Today, the shop released some new ads for the fast-food chain—a :30 and two :15s pushing breakfast items. Long gone are the days when...
View ArticleTBWA\Chiat\Day N.Y. Cuts Staff Post Vonage
About 10 staffers have been laid off at the New York office of TBWA\Chiat\Day following the loss of Vonage's creative business, according to sources. The cut represents about 5 percent of the office's...
View ArticleMicrosoft Wants You and Your Incredible Hovercraft to Switch to Outlook.com...
Whoa, the personal hovercraft in this new ad for Microsoft's souped-up Outlook.com email service is awesome! Look at it go—va-room! The spot, from Deutsch in New York, works hard to succinctly present...
View ArticleArnold Lands Del Monte's Milk-Bone Brand
Arnold has landed a place on Del Monte Foods’ agency roster. The New York office of the Havas shop has won Del Monte's Milk-Bone creative business after a review, the agency said today. The other...
View ArticleAd of the Day: Dell
This Dell spot from Young & Rubicam in New York is barely a Dell spot, but that's sort of what makes it work as entertainment, if not particularly as advertisement. It's the latest in the "Power...
View ArticleMaxwell the Pig Is Pulled Over by Police in Latest Geico Ad
Maxwell the Geico spokespig gets rolled by the 5-0 in this ad by The Martin Agency for the company's new digital insurance ID cards. Call me paranoid, but I would never just hand my smartphone to a...
View ArticleSouthern Comfort Ad Is a Little Different When Re-enacted on a Freezing Irish...
It's relatively easy to feel comfortable walking mostly naked on a beach if you're in the tropics. It's less easy when you're in Ireland. Huby Harton, an Irish singer who's probably been told a...
View ArticleNew York Times Company Will Try to Sell Off Boston Globe
The New York Times announced it planned to unload The Boston Globe and its related properties, which would further strip the company of assets outside of the paper of record. As Bloomberg News...
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