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Is This the Most Horrifying Film-Festival Ad Ever?
IDEA: "It's only a movie." That was Alfred Hitchcock's line to actors who took themselves too seriously. But it's also literally true for viewers. What feels like a lived experience is merely the...
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Twitter, Starcom Mediavest Group Sign Huge Ad Deal
Starcom Mediavest Group has signed a huge advertising deal with Twitter representing hundreds of millions of dollars in revenue over multiple years for the tech company, the Financial Times reported...
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ThingLink Integrates With Facebook
Publishers and advertisers can now make their content on Facebook more interactive—and that much more shareable. A startup called ThingLink, which has garnered a lot of buzz as the Web becomes ever...
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Condé Nast Cracks Door Wider to Its Private Exchange
Condé Nast, having cracked open the door to programmatic buying two years ago, has swung it open a little more. The traditional magazine powerhouse raised some eyebrows a couple years ago when it...
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Budweiser's New Bow-Tie Can Is Skinny in the Middle, Unlike Its Target Market
Budweiser is introducing a new type of can, which is strange, because most people felt the old cans were just fine and it was the beer that needed improvement. Kidding, of course—All Hail the King!...
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Carmichael Lynch Finds Brilliant New Use for 100-Year-Old Water Tower on Its...
Minneapolis ad agency Carmichael Lynch turned the century-old water tower on the roof of its building into an art installation. Students from the Minneapolis College of Art and Design contributed...
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Sleep Inside a Giant Toy at Legoland California's New Hotel
Legoland California now has a special themed hotel to offer its guests. The 250-room hotel is a testament to all things Lego, with lots of Lego brick sculptures throughout (including a 400,000-brick...
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Ad of the Day: Coors Light
You're hanging out at the pool, just trying to relax on a sunny Florida day and say hi to some foxy babes, and you say to yourself, "Hey, I'll get a Coors Light," because it's important to hydrate,...
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Men Are More Likely Than Women to Use Mobile Shopping Technology
When it comes to mobile shopping, the gender gap is alive and well. Data from the DDB Life Style Study looked at mobile shopping patterns by gender and found that men were much more inclined than...
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Cannes Grants Lee Clow 2013 Lion of St. Mark
The Cannes Lions International Festival of Creativity has named advertising legend Lee Clow the recipient of the 2013 Lion of St. Mark. It's the third year the advertising awards show has granted the...
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Beefy Burglar's Bungling Becomes a Viral TV Spot
Talk about beef jerky. The trend of using actual security-camera footage in ads continues, with Kent's Meats & Groceries in Redding, Calif., setting footage of a botched burglary to the theme from...
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How an Adman Conquered Reddit With the World's Weirdest Fliers
You may have seen one of Whit Hiler's fliers. Perhaps it invited you to a meet-up that promised a re-creation of scenes from The Human Centipede. ("Just for fun. Guys only.") Maybe it offered...
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CP+B Creative Director Makes Short Film About KISS Song 'Beth' From Her Point...
A classic rock ballad, "Beth" by KISS, that inspired a thought balloon—"Wouldn't it be funny to hear Beth's side of the story?"—is now a short film. The four-and-a-half-minute piece from Bob Winter,...
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The New York Times Defends Putting Ad With Bloodied Man Next to Bombing Coverage
The New York Times took some heat from readers on Monday for allowing an online ad showing a bloodied man lying on the ground to appear next to coverage of the bombings in Boston. The ad, for the...
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Will Ad Tax Deduction Come Back in Play With Baucus' Exit?
There is more reason than ever for the advertising and media industries to keep a closer eye on Washington these days now that Sen. Max Baucus (D-Mont.) has announced he will retire in 2014. The...
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Barton F. Graf 9000 Flies a Plane Around NYC With Banner Announcing New Hires
Why send out an email about your new hires when you can rent a plane, attach a banner to it announcing the additions, and fly it around New York City? Barton F. Graf 9000 chose the latter route to...
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Ad of the Day: Kimpton Hotels
Life is short and full of pain. And there's nothing worse than being stuck in a lifeless hotel room on the most stressful business trip of your life—reports sprawled about, a calendar you can't make...
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'Baby Got Back' Is Back Again, This Time in a Charmin Commercial
In the annals of advertising, there are some songs we just keep coming back to. "Baby Got Back" is one of them. From hawking Burger King's SpongeBob meal to bustin' out the D-grade talent for...
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'People Will Go On Avoiding Classical Advertising Because They're Bored'
Six Clio Questions: Ralf Heuel, ECD, Grabarz & Partner, Hamburg
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P&G Profits Up But Revenue Falls Short
While Procter & Gamble's profits rose 6 percent in the third quarter due to cost-cutting and gained market share in North America, revenue fell short of analyst expectations, The Washington Post...
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