Ad of the Day: P&G
Procter & Gamble is back to celebrating moms, in time for their big day. The packaged-goods giant has released a beautifully crafted four-minute video looking at the life of Eunice Kennedy...
View ArticleTheater Regrets Having Body-Armored, Assault Rifle-Carrying Cosplayers at...
A Missouri movie theater today apologized "to those who felt they were in harm’s way" when cosplayers arrived for the Iron Man 3 premiere in Jefferson City carrying fake firearms. The incident was...
View ArticleBest of the 2013 Clio Awards
The Clio Awards has named Google its 2013 Advertiser of the Year, Ogilvy & Mather its 2013 Agency Network of the Year and Marcel Worldwide in Paris its 2013 Agency of the Year. The annual...
View ArticleProject Isaac Winners: Best Practices
ManagementPutting an Agency to The TestMoonshot Innovation Lab If you happen to walk past ad shop Barkley in Kansas City, Mo., you might notice it has set up a rocket ship on the roof. That's more than...
View ArticleProject Isaac Winners: Digital
Social MediaLights Out, Inspiration OnOreo’s Blackout Tweet When the lights went out—and the game stopped—during the 2013 Super Bowl, 108 million viewers were left waiting to be entertained. Oreo and...
View ArticleProject Isaac Winners: Media
Magazine PublishingA Cool Video Idea, on PaperThe CW Live Twitter Feed Working with agency OMD, millennial-skewing net the CW promoted its fall lineup by inserting paper-thin, 3G-equipped video screens...
View ArticleProject Isaac Winners: Marketing & Advertising
MarketingJet Lag Gets GroundedDelta's Photon Shower When Delta Air Lines introduced a series of sleep-enhancing advancements for fliers, it wanted to make a statement that went beyond just fluffier...
View ArticleAdweek Project Isaac Celebrates the Coolest, Smartest, Most Inventive Ideas
As technology roils and transforms media and marketing, innovation, while essential, has become basic table stakes. Iterative tactical thinking is evolutionary, as technology forces a revolution. To...
View ArticleThe Daily Meal Installs JP Kyrillos as President
The Daily Meal has been without a president since August 2012, but the food site, published by Spanfeller Media Group (SMG), is set to announce on Monday that JP Kyrillos has taken the job. Kyrillos...
View ArticleLingerie Celebrates Japan's Plan to Stimulate Growth
Triumph, a marvelously named Swiss-owned women’s clothier in Japan, has unveiled its annual concept bra, which might just be the first economics-themed lingerie. The Abenomics Bra, named after Prime...
View ArticleCarmichael Lynch Gets Tempur-Pedic Media
Tempur-Pedic expanded its relationship with Carmichael Lynch, giving the Minneapolis agency responsibility for media planning, buying and analytics. The specialty mattress manufacturer spent nearly...
View ArticleBabe Ruth Makes Cameo in Jockey's New Ad
Yes, Babe Ruth used to endorse the Jockey brand, but there’s another reason his image appears in a new ad for Jockey Sport underwear that breaks today. You see, beyond his talents as a home run...
View ArticleCarve Watermelons and Master Butt Ping Pong at Windows Training Camp
Gape in awe at these impressive "Windows 8 Training Camp" videos that dramatize product benefits through the goofiest of competitions. In "Makeup," three women have 10 seconds to apply cosmetics, with...
View Article'It's Not About Big Data, It's About Big Ideas'
Clio Branded Entertainment Juror Jimmy Smith of Amusement Park
View ArticleOreos Can Tame Any Bloodthirsty Beast in New 'Wonderfilled' Campaign
Closing the books on a yearlong anniversary celebration double-stuffed with buzzworthy work, Oreo is now launching "Wonderfilled," a colorful new campaign celebrating sharing. The TV spots, Oreo's...
View ArticleAd of the Day: Hot Wheels
How much Hot Wheels fantasy can you stand? For the past couple of years, the Mattel-owned brand has focused on appealing to older kids (and maybe a few nostalgic geezers) who are still boys at heart....
View ArticleHill Holliday's New CEO Discusses Influences
If there were an award for longevity at a single agency, Hill Holliday’s new CEO probably would win it. Karen Kaplan, named today to succeed Mike Sheehan as the top executive at the agency, joined...
View Article'It Feels Like We've Hit an Innovation Plateau'
Six Clio Questions with Digital juror Valerie Cheng of JWT/XM Singapore
View ArticleEL AL Picks New U.S. Agency, Debuts 'Vacations' Campaign
EL AL recently selected its new U.S. agency of record, Soubriet Byrne & Associates (SBA), which beat out four other unnamed contenders, per the brand. Excluding business-to-business and Internet,...
View Article