How Starcom's Twitter Deal Was Born
CANNES, France — Starcom Media Vest Group, along with a host of its Publicis brethren, took over The Majestic on the Croisette during the Lions Festival, holding court alongside companies like...
View ArticleVegetarians Have a Beef With Red Robin's Garden Burger Ad
Back in January, Red Robin basked in the glow of good publicity after the manager of one of its North Carolina restaurants comped a pregnant patron $11.50 and added a good-luck message to her bill....
View ArticleDisney Trusts Annie Leibovitz
CANNES, France—Artists need to trust themselves, and brands need to trust artists. That, at least, was the message when photographer Annie Leibovitz, mcgarrybowen co-founder and chief creative officer...
View ArticleAnnie Leibovitz Revisits Her Famous Photo of John Lennon and Yoko Ono
CANNES, France—Annie Leibovitz spoke about her Disney ads here at the Cannes Lions festival on Tuesday morning. In the afternoon, she stopped by the press room inside the Palais des Festivals and...
View ArticleAgency.com Co-founder Joins Prophet
Chan Suh, the co-founder of Agency.com, has joined brand and marketing strategy consultants Prophet as a senior partner in the newly-created role of chief digital officer. Suh will continue to be...
View ArticlePizza Hut Launches Review—Again
Here we go again. Less than four years after hiring The Martin Agency as its lead creative shop, the pizza chain is reviewing its creative business again. Martin, an Interpublic Group shop based in...
View ArticleiCrossing Hires Moxie And Razorfish Vets
A steady stream of new business means more hands needed on deck for iCrossing. The digital agency today is announcing it has hired industry mainstays Christine Bensen, most recently at Moxie...
View ArticleDM9 Jayme Syfu Wins Mobile Grand Prix for Turning Cell Phones Into Textbooks
CANNES, France—The Philippines, which before this year had won just one Gold Lion and a handful of silvers and bronzes, nabbed the Grand Prix in Mobile here tonight for an inspired campaign by...
View ArticleBarbarian Group Wins Inaugural Innovation Lions Grand Prix for Its Cinder...
CANNES, France—Nine years after winning its first Cannes Lion, a gold for Burger King's "Subservient Chicken," The Barbarian Group has secured an even bigger prize: the Grand Prix in the inaugural...
View ArticleOgilvy Adds Two More Grand Prix—in Outdoor and Media
CANNES, France—After winning the Promo Grand Prix on Monday, Ogilvy & Mather picked up two more Grand Prix at the Cannes Lions festival here tonight, with its Paris office earning the top prize in...
View ArticleApple Finds Its Footing Again With Evocative Film About Third-Party iOS Apps
My colleague Tim Nudd recently wondered if Apple, at a crucial time of transition in the company's history, had lost its voice in the new "Our Signature" manifesto commercial. The company speaks...
View ArticleArtists Give Old Domino's Signage a Second Life in 'Second Hand Logos' Project
Say what you want about Domino's (it's an abomination unto the Lord), but it has one of the better branded Pinterest projects I've seen in a while—Second Hand Logos. Since Domino's recently redesigned...
View ArticleShazam Introduces Engagement Metric for TV Ads
In an effort to help brands measure the impact of second-screen ad campaigns, Shazam is introducing a new metric tracking users' engagement with TV spots using the media "tagging" app. It's officially...
View ArticleMillennial Guys Are Turning to Makeup
Manly men. Guy's guy. Nowadays, gender roles are more fluid than they've been in recent decades, redefining masculinity. Men are taking on more of the child care and household chores and worrying...
View ArticleConan O'Brien to Advertisers: You Disgust Me, but I Will Take Your Money
CANNES, France—Conan O'Brien wants advertisers' money but also wants creative freedom with the brand integrations on his show, a requirement that benefits both sides, he told Anderson Cooper in a...
View ArticleSean 'Diddy' Combs Pitches Revolt and Tells Advertisers How to Be Cool
CANNES, France—After holding court Tuesday night on the Croisette with media and advertising moguls (and an afterparty or two), Sean "Diddy" Combs was all business today, taking the main stage at...
View ArticleMTV Study Shows Varying Attitudes Within Millennial Generation
In a bid to learn how to reinvent itself, MTV has conducted another study of today's teens and tweens, The New York Times reported. A similar research project in 2008 gave rise to Teen Mom and Jersey...
View ArticleTarget Embraces Superheroes, but the Real Star Is Supermom
IDEA: Every mother is a superhero. But when your kid's birthday is fast approaching, it helps to have Batman, Wonder Woman, Superman, Aquaman, The Flash, Green Lantern and Cyborg on hand for some extra...
View ArticleDraftfcb and Pereira & O'Dell Each Win a Grand Prix in Cyber Category
CANNES, France—The U.S. doubled its 2013 Grand Prix count in a single award ceremony here tonight, as Draftfcb and Pereira & O'Dell were both honored as Grand Prix winners in the Cyber Lions....
View Article'Dumb Ways to Die' Train Keeps Rolling, as It Wins Grand Prix in Radio
CANNES, France—It's officially a runaway train. McCann Melbourne's "Dumb Ways to Die" train safety campaign for Metro Trains Melbourne picked up its third Grand Prix of the week at Cannes Lions here...
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