Axe Unleashes Anarchy on the Comic World
Axe is creating a graphic novel (aka, a comic book) called Anarchy that's about two experimental fragrances that are unleashed on the world. It will feature hot chicks with gravity-defying anatomy and...
View ArticleFast Chat: Denny's CMO Frances Allen
Frances Allen, chief marketing officer at Denny’s, discusses why she’s picky when choosing movie sponsorships—such as the recent Arthur Christmas tie-in—how she feels about the economy and why her...
View ArticleNorthwestern Mutual Scores NCAA Partnership
Northwestern Mutual has brokered a deal through CBS Sports and Turner Sports to become an official corporate partner of the NCAA, representing the life insurance, wealth management and...
View ArticleWeird Naked Dude Bathes Behind Kiddies in French Fashion Ad
This has been kicking around for a day or two, but it's too weird not to mention: Upscale French fashion chain La Redoute committed the most bizarre of advertising fails by featuring a photo on its...
View ArticleLost Bets Lead to Sad, Hilarious Fates in Great ESPN Spot
Clemson fans, this one's for you! College football fanatics are shown suffering humiliating fates after losing "gentlemen's bets" placed on their beloved teams in this new ESPN spot. One loser winds...
View ArticleQuantum Levitation Demo Turns Out to Be Video-Game Ad
Another day, another fake viral video breaks our hearts. This time it's a WipeOut model-car track whose vehicles appear to use superconductivity and magnetic fields to hover above the ground. Gizmodo...
View ArticleAd of the Day: Starburst
Mars's consolidation of creative duties on its global brands at Omnicom last year saw the Starburst and Skittles accounts move from TBWA\Chiat\Day to DDB. Now, we get DDB's first effort for...
View ArticleFacebook App Will Post Your Farewell to Friends If You Die
We recently wrote about the ad guy who sent out cards to friends and family this holiday despite having died several months earlier. Here's the Facebook version of that—an app called If I Die, which...
View ArticleTrailer Mash 01-06-12
The Devil Inside is what happens when a director believes that despite ample evidence to the contrary there is another genuinely scary movie to be made about satanic possession almost a half-century...
View ArticleBank of America Launches Global Agency Review
Besieged Bank of America has launched a global review of its marketing communications agencies, sources said. The Charlotte, N.C.-based company, which spends an estimated $2 billion globally on its...
View ArticlePerspective: The Lady Problem
For the sake of the 99.9 percent of the public not up on their menstruation-products marketing history, the first tampon ad appeared in the early 1930s. The brand’s name was Fax, and apart from...
View ArticleGoodness Mfg. Portrait
Brand advertising was the last piece of the puzzle for Trailer Park, the entertainment marketing agency that has branched out into digital production and advertising. Acquired by the shop in 2010,...
View ArticleWhat Advertisers Can Expect From Washington in 2012
Online privacy and childhood obesity not only made headlines last year, they also became big issues for advertisers in Washington. To find out what lawmakers and regulators might have in store for...
View ArticleTerry Crews' Brain Explodes on Him in Old Spice Spot
Old Spice and Wieden + Kennedy are debuting a new campaign with the theme "Smell is power," and bringing back spokesman Terry Crews to kick things off. In the 15-second launch spot below, Crews...
View ArticleGrowth Triggers New Biz Move at Droga5
Coming off a year of double-digit revenue growth, the New York office of Droga5 is ramping up its new business efforts with an account leader taking charge. Mike Densmore, a group account director on...
View ArticleIs This Egg McMuffin Ad the Egg McMuffin of Ads?
Casting the Egg McMuffin as shorthand for excellence is about as funny as grouping it with healthy foods and casting it as a wholesome dietary choice. But Arnold's latest commercial for the breakfast...
View ArticleAd of the Day: Wheat Thins
For its latest spot from ad agency Being in New York, Wheat Thins has enlisted a famous pair of spokes-cartoons: Brian and Stewie from Family Guy. And since Wheat Thins' current slogan is "Do what you...
View ArticleU.S. Army Unveils Branded Peripherals for Video Games
Opening a new front in the battle for recruits and the war of public opinion, the U.S. Army has entered the gaming peripherals business. The Army is supporting popular Call of Duty titles like Modern...
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