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Verizon Expects Quick Turnaround in Digital Review
At least at onset, Verizon Wireless has an aggressive timetable for completing its digital creative review. The telecommunications giant hopes to complete the process in just two months, according to...
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Great Movie Posters Reimagine Modern Films With Vintage Casts
This great poster series by designer Peter Stults imagines modern Hollywood hits with classic casts from bygone eras. The effect is frequently dizzying and delightful, a potent pop-culture mashup that...
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Whose Life Is It, Anyway?
To hear it from the Federal Trade Commission, an online data collector is an awful lot like a Hollywood paparazzo. Companies that track and collect online consumer data can act like “invisible...
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Sam Adams Crowdsourcing Its Next Beer
Samuel Adams is hoping the beer it's preparing for SXSW will be a crowd-pleaser. Hence, it's letting the crowd tell them how to make it. The brewer is teaming up with social-media wizard Guy Kawasaki...
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Long Island Man, 26, Wins Chevy's Super Bowl Ad Contest
Zach Borst, a 26-year-old aspiring filmmaker from Floral Park, N.Y., has won Chevrolet's contest to have a consumer create one of its Super Bowl spots for the Feb. 5 game. The ad, posted below,...
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Ad of the Day: Priceline
All good things must come to an end—even William Shatner. The 80-year-old actor, who has portrayed Priceline's Negotiator off and on for the past 14 years, has reached the end of the line, and is...
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Trailer Mash 01-20-12
This week we mash the story of a legendary and legendarily ancient creature of goodness, a beacon in a world of vampires and wolves, into footage of people in shiny lycra running around and jumping....
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Parents Drop the Ball in Latest National Anti-Drug Spots
Your kid uses drugs, but you've got a problem, too. Your emotions—avoidance, fear, enabling, shame—are just as powerful and dangerous as drugs themselves, and reinforce your child's substance abuse....
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Walgreens Reviews Creative Business
Add Walgreens to the list of restless retailers. The drugstore chain, which has more than 8,200 locations, has contacted agencies about its creative business via a request for information that's due...
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Save Yourself for Marriage, With Help From Purity Bear
Here's a little trifle for a Friday afternoon—a low-budget commercial advocating teen abstinence starring "Purity Bear," a creepy little stuffed animal who appears on your shoulder whenever you're...
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Aspiring N.Y. Filmmaker Wins Chevy Contest to Create Super Bowl Ad
Zach Borst, an aspiring Long Island, N.Y., filmmaker, has won Chevrolet’s Route 66 Super Bowl ad contest with his "Chevy Happy Grad" commercial. The 26-year-old’s ad, produced in 60- and 30-second...
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One Man's Story of Making Some of the Worst Commercials Ever
Showing commercials during live theater—has it really come to that? For Todd Bieber, it most definitely has. The filmmaker is launching an advertising-themed one-man show at New York's Uptight...
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Media Agency of the Year: PR, Edelman
Call it “Beetlemania.” When Volkswagen unveiled the revamped 2012 Beetle last April, it marked just the second time in 60 years that the company had redesigned the iconic auto. The relaunch called for...
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Agency of the Year
Adweek's Global Media Agency of the Year, U.S. Media Agency of the Year and PR Agency of the Year represent the most successful, most innovative and most buzzworthy shops around. Global Media Agency...
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First Mover: Marla Kaplowitz
In college you majored in sociology. How often have you found yourself tapping into that foundation in media planning? It’s carried over on the planning side in the natural curiosity about consumers,...
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Mr. Internet Goes to Washington
Sen. Ron Wyden (D-Ore.), the Internet’s hero for his unflinching opposition to the two controversial anti-piracy laws, SOPA and PIPA, has been fond of playing the underdog in the fight. He has called...
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Quick-Draw CEO at Yahoo
For his sake, newly minted Yahoo CEO Scott Thompson better be a quick study. The former PayPal chief is expected to make his debut during the company’s earnings call Tuesday, just two weeks after...
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Media Agency of the Year: Global, OMD
It was a match made in media heaven. In January of last year, OMD was in its last pitch meeting in Los Angeles with top dating site eHarmony when Alan Cohen, CEO of OMD U.S., realized that his agency...
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Media Agency of the Year: U.S., Maxus
In the action thriller Contraband, a reformed con man played by Mark Wahlberg gets pulled back into a life of counterfeiting, shoot-outs and robbery. Yet despite the muscular setup and Wahlberg’s star...
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Apple Gets 'Samsunged' Yet Again in Latter's Super Bowl Teaser
Samsung will try hard to sell us a line about Apple in its upcoming Super Bowl commercial from 72andSunny, but I'm not buying. As in the client's similarly themed spot from November, Apple's presence...
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