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Euro RSCG Bows Atlantic City Campaign
Can you successfully market a city synonymous with gambling without emphasizing its casinos? Well, a new “Do AC” campaign from Euro RSCG and the Atlantic City Alliance attempts to do just that....
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Ikea Assembling Its Own Little Neighborhood in East London
Not content with its current market share among college students and new homeowners, Ikea is building its own little ergonomic Spahn Ranch compound outside London. The company bought 27 acres of land...
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Ad of the Day: Bavaria
The jester who would be king—or at least, a better-paid jester. Charlie Sheen steadily clawing his way back from ignominy is one of the quietly notable celebrity stories of 2012. The first teaser for...
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FTC Broadens Study of Alcohol Advertising
For the first time, the Federal Trade Commission is requiring the major alcoholic beverage advertisers to detail their use of digital marketing and data collection practices. The move is part of the...
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10 Ads About Taxes to Watch Instead of Filing Yours
Tax Day is April 15, except this year it's not. This year it's April 17—because April 15 is a Sunday, and April 16 is Emancipation Day, a holiday, in the District of Columbia. So, you've got until...
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Sour Patch Kids, the Game: Can You Stomach It?
Sour Patch Kids really just want you to eat them. That's the amusing, if obvious, message driving World Gone Sour, a video game the brand launched for PlayStation and Xbox yesterday. (A PC version has...
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Chipotle, CAA Win GRANDY for 'Back To The Start'
Awards season has arrived, and Creative Artist Agency made a strong entrance—beating out more traditional ad shops for the top honor at the ANDYs. The Hollywood talent powerhouse's marketing unit,...
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Bethenny Frankel Tries to Bring 'Real Women' to Skinnygirl
There's truth—real authenticity—in this advertising. At least, that's the promise behind campaigns like the one for just-launched Skinnygirl Smoothers n' Shapers, a line of Spanx-like underthings from...
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Information Diet: Jeff Lewis
Specs Age 42 Accomplishments Interior decorator and founder of Jeff Lewis Designs; star of Interior Therapy With Jeff Lewis and Flipping Out on Bravo Base Los Angeles What’s the first information you...
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L.A. Adman Helps Bring Caine's Arcade to the World
"Caine's Arcade," which has taken the country by storm in recent days, tells the tale of an imaginative kid and the ability of social media to unite people and make dreams come true. Awww, don't you...
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Prudes Freak Out Over Clothier's 'Strip for Likes' Facebook App
Considering the staggering amount of actual filth on the Internet, what's truly shocking is that people get so worked up about marketing campaigns that dare to be a little bit salacious. This week's...
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Grubby Old Miners Help Out in Latest Ad for Newcastle Brown Ale
Droga5 and Newcastle Brown Ale continue their comical assault on the clichés of beer advertising with this latest spot, in which the brand's rich heritage is shamelessly faux-exploited and twisted...
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The Protection You're Looking for: 'Star Wars' Condoms
Perhaps as a nod to the pile of unloved Star Wars merch we wrote about last month, Italian graphic designer Benedetto Papi designed a collection of custom Star Wars condoms, perfect for a vending...
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Trailer Mash 04-13-12
What will you watch this weekend? Take no more than one minute to decide. (Mashup above by Patrick Katz.) Remember the Epic Bear Man viral video, from way back when the Instagram crew were just...
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Ad of the Day: Weetabix
Everybody knows kids need a good breakfast to give them energy for the day ahead, right? According to Weetabix cereal, sometimes it's the parents who need a boost to keep up with their wild offspring....
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PSA Takes Variety of Positions Regarding Old-Person STDs
Like it or not, old people do the nasty. And apparently, they often do it unprotected, which is why you get to witness this new PSA featuring granny sex, set to techno music. Created by DDB New York...
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NYC Pastor Gets Mildly Racy Vitaminwater Billboard Struck Down
In the beginning, there was a four-story billboard touting Coca-Cola's Vitaminwater splashed across the side of New York's Broadway Plaza Hotel. The sign showed copious female skin and the text "XXX...
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Ad of the Day: Apple iPhone
Apple doesn't often use celebrities in its advertising. (Hodgman and Long don't really count—they were both largely unknown at the outset of "Get a Mac," and they played characters, not themselves.)...
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10 Great TV Spots Directed by David Fincher
Few directors have had to work as hard as David Fincher to earn a place among Hollywood's filmmaking elite. Long before he became a household name for visually arresting hits like Fight Club and The...
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