Clik here to view.
Publicis Groupe Takes Full Control of Bartle Bogle Hegarty
It’s a new era at Bartle Bogle Hegarty. Publicis Groupe has taken full control of the agency after founders Nigel Bogle and John Hegarty sold the remaining 51 percent of BBH shares to Publicis Groupe....
View ArticleClik here to view.
Gandon Is New Nestlé Global Account Head at Publicis
Aude Gandon, former global account director on L’Oréal at McCann Erickson, has been formally named worldwide account director on Nestlé at Publicis, a McCann rival. When Gandon left her short stint at...
View ArticleClik here to view.
Centrum Avoids Lawsuit by Agreeing to Back Off Health Claims
Pfizer Consumer Healthcare agreed to modify some of the health claims it makes about its Centrum brand multivitamin supplements in order to fend off a potential lawsuit from the Center for Science in...
View ArticleClik here to view.
Clik here to view.
'Self' Jumps on Curation Trend With New Site
With the Web and social media at their fingertips, the style-minded need not wait for the fashion establishment to dispense its monthly advice. Increasingly, they’re taking matters into their own...
View ArticleClik here to view.
Ad of the Day: Heineken
Heineken had two fairly major hits in 2011 as part of its then-new "Open Your World" global ad campaign. "The Entrance" and "The Date," two 90-second spots from Wieden + Kennedy in Amsterdam, were...
View ArticleClik here to view.
Fed's Anti-Smoking Fear Campaign Scares Up Quitters
Fear works. The federal government's use of scare tactics in its national ad campaign to stop smoking has prompted a record number of smokers to give up the habit. According to the Center for Disease...
View ArticleClik here to view.
Clik here to view.
Love 15: The Most-Viral Tennis Ads Ever
With the Wimbledon final looming on Sunday, it feels like a good time to look at some classic tennis ads. Unruly Media has a nice list of the most-shared tennis spots of all time. We'll look at the...
View ArticleClik here to view.
Trailer Mash 07-06-12
Ralph Meeker and Farley Granger are marijuana farmers whose perfect crop causes them to fall foul of the Mexican mafia run by Anthony Quinn. When the boys fail to show adequate subservience, Quinn...
View ArticleClik here to view.
Interviewing at BooneOakley Will Leave You Bruised and Battered
BooneOakley advertises for a senior writer in this cute clip starring creative chief David Oakley, who sympathizes with interviewees who have to make up stories to explain a day's absence to their...
View ArticleClik here to view.
Ad Agency Pioneers Erotic Sleep Mask With the 'Face Bra'
Munich ad agency Interone has revolutionized the sleep mask with its Face Bra, a miniature bra you wrap around your eyes to guarantee erotic dreams all night long. The product was commissioned by...
View ArticleClik here to view.
Clik here to view.
Hefty Bags Are Great for Containing Hostile Alien Lifeforms
Jared Hess, the director of Napoleon Dynamite, last seen making ads for the Utah State Fair that Utah ended up hating, is back with a new ad campaign via Euro RSCG, Chicago, for Hefty Tall Kitchen...
View ArticleClik here to view.
Chevy Launches 'Love it or Return it' Promo
Chevrolet is so sure buyers are going to like the brand’s new transformed auto lineup that the marketer is launching a new "Love it or Return it" promotion, giving buyers between 30 to 60 days from...
View ArticleClik here to view.
Kiernan Tapped for New UM CMO Role
UM has named Eileen Kiernan global chief marketing officer, a new role at the unit of Interpublic Mediabrands. Kiernan was most recently evp of human experience strategy at MediaVest, where she had...
View ArticleClik here to view.
Jose Canseco Celebrates Not Cheating in Old Milwaukee Ads
After airing a handful of great Will Ferrell ads in a few small cities last year (and one more during the Super Bowl in a single Nebraska town), it appears Old Milwaukee is back with another amusing,...
View ArticleClik here to view.
Nielsen: Global Ad Spend Up 3.1% to $128 Billion
Between the Olympics and the U.S. presidential election, 2012 is a biggie for brands, so much so that they got out of hibernation early. The first quarter is usually quiet for advertisers, but the...
View ArticleClik here to view.
Ad of the Day: Sprite
There are only so many gigantic soda brands that can really be the beverage of nonconformists. And by so many, we mean zero. Dr Pepper has long cast itself as the choice of individuals, though not all...
View ArticleClik here to view.
Expedia Lets Travelers Tell the Story in First Ads From 180LA
Expedia.com this week introduced a new brand campaign—its first work from new agency 180LA—under the theme "Find yours." The effort kicks off with an anthem spot stitched together entirely from...
View Article