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Campbell-Ewald Hires CMO
It didn’t take Barbara Yolles long to land after leaving McCann Erickson: The agency’s former North American chief growth officer is joining Interpublic sibling Campbell-Ewald as chief marketing...
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David Lynch Designs Labels for Dom Pérignon
David Lynch recently caused a stir with a coffee commercial. Now, he's moving on to stronger stuff, Dom Pérignon, by designed some special, limited-edition labels for the champagne. Lynch spent two...
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Ad of the Day: California Dairy
There are things that would seem to transcend the need for advertising: sunshine, friendship, happiness … cheese. Because cheese is the best, right? If you don't enjoy cheese, there's probably...
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First Mover: Trevor O'Brien
Specs Age 33 New gig Evp, executive creative technology director, Deutsch LA Old gig Vp, creative technology director, McKinney What does your job entail, exactly? I oversee a team of animators,...
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Information Diet: Alton Brown
Specs Age 50 Accomplishments Creator and host of Peabody Award-winning Good Eats on Food Network; host of Iron Chef America; mentor on The Next Food Network Star; recipient of 2011 James Beard Award...
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Ginger Child for Ginger Beer Offer Has New Zealand Seeing Red
Rebekah Hay, the founder of New Zealand's Hakanoa Ginger Beer, seems none too pleased with the global negative publicity generated by an ad campaign concocted by M&C Saatchi that jokingly offers...
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Mónica Cruz Struts Her Stuff in Latest Racy Agent Provocateur Spot
Agent Provocateur got Penélope Cruz's sister Mónica to shoot this saucy video, from Black Label Productions and director Tim Pope, promoting its 2012 fall/winter collection. The spot is being compared...
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New Hooters Ad as Obnoxious and Puerile as You'd Expect
Eastbound & Down is a funny show. So, you'd think its co-creator, Jody Hill, might have done a better job directing this new Hooters commercial from ad agency Fitzgerald+CO. Instead, we get a spot...
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Ad of the Day: Intel
Intel's Museum of Me, created last year by ad agency Projector in Tokyo, presupposed that your online life is so artfully lived that it belongs in a museum—a virtual one, with images and posts from...
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Listerine Flipbook Gives Beautiful Woman Nasty Onion Breath
Sometimes an idea is so simple and perfect, you wonder how no one thought of it before. Today's case in point—the bad-breath flipbook. JWT Hong Kong created a bunch of them for Listerine, shows an...
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Trailer Mash 08-10-12
Twilight for those in their twilight years, Hope Springs is seemingly a film about thinking about old people having sex. The old people in question, Tommy Lee Jones and Meryl Streep, have their...
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The Week on AdFreak: Aug. 3-10, 2012
The most-read AdFreak posts from the past seven days: 5. Ragú Is Comfort Food for Kids Who've Just Seen Their Parents Have Sex 4. London 2012 Olympic Logo: Was It Really So Bad After All? 3. Nathan...
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JCPenney to Cut TV Spend
In a bid to reverse some major losses in the second quarter, JCPenney is cutting back on its television spend. Speaking to investors during the company’s earnings call this morning, JCPenney CEO Ron...
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Friends Write Tweets Together With Retailer's App
Wait, I missed International Friendship Day? I guess if I had any friends, I would've known. In most countries it's the first Sunday in August. It's July 20 in Argentina (where it's known simply as...
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Usain Bolt Gets Most Awesome Endorsement Offer Yet
Shutl, a delivery company that specializes in ferrying online retail purchases to customers, is offering Jamaican sprinter/fastest person alive Usain Bolt a deal: If he helps them set a world record...
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Cheil Acquires Bravo Asia
Cheil Worldwide has acquired boutique creative agency Bravo Asia—with offices in Hong Kong and Shanghai—which will become part of a newly formed Cheil China Group. Bravo joins the Seoul-based...
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10 Ads That Killed Dubstep
It's a cultural shift as inevitable as the tide: No matter how deeply underground its roots run, every musical style is eventually co-opted by the corporate world. That's exactly what's happened with...
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Ad of the Day: Norfolk Southern
The Norfolk Southern railroad is looking to score real political points with a new ad campaign, timed to the national conventions, centered on a magical world of make-believe. A new spot from...
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The Martin Agency Cuts 38
The Martin Agency laid off 38 people—6 percent of its workforce—today. Thirty-five positions were eliminated at the agency’s Richmond, Va., headquarters and three people were cut from its New York...
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