Ad of the Day: Cisco
Amid investor concerns that Cisco was losing its focus after making misguided acquisitions in the consumer market, the company launched a sweeping corporate reorganization last year that returned the...
View ArticleTwo More Super Bowl Ad Teasers: Kia and Bridgestone
Super Bowl XLVI advertising teasers keep flowing in. Now we can add Kia and Bridgestone to the mix—and they're bringing a pile of celebrities with them. First up is the Kia spot, "Drive the...
View ArticleAmerican Airlines Expands Working Relationship with McCann Worldgroup
American Airlines is restructuring its working relationship with McCann Worldgroup. The Interpublic company is setting up a global hub in Dallas near the Fort Worth-based carrier, now in the process...
View ArticleArnold Hires Talent Chief From Financial Sector
If the ad industry gets a failing grade for nurturing talent, why stay inside “church” to find a new talent chief? That’s the premise behind Arnold latest top-level hire: global chief talent officer...
View ArticlePerspective: Stick It to Me
If you settled down at the kitchen table with the Saturday Evening Post in 1947, there’s a good chance the ad at right would have sent chills down your spine. It wasn’t because of the close-up shots...
View ArticlePortrait: Katalyst
How does a brand hack into the Hollywood spotlight? When Mother wanted to create a celebrity couple for Virgin Mobile last year, Katalyst helped bring the spoof to life, creating online episodes about...
View ArticleApplebee's Mulls Smaller Shops
The next lead creative agency for Applebee's will be considerably smaller than outgoing shop McCann Erickson. Crispin Porter + Bogusky, which has offices in Boulder, Colo. and Miami, is the biggest of...
View ArticleRice Company Serves Up a Different Kind of 'Super Bowl' Spot
This Chinese New Year-themed spot, which fits bowls of rice into its story line, packs more punch than most of the bikini- and effects-driven Super Bowl commercials that have been teased so far. The...
View ArticlePETA Wings It With Save-the-Chickens Super Bowl Billboards
Here is PETA's contribution to Super Bowl advertising—billboards asking you to pass on the chicken wings, and thus spare the chickens, on Super Bowl Sunday. Look at those cute little chicks, cowering...
View ArticleCars.com's Super Bowl Ad Stars a Man and His Excitable Appendage
What can you really say about Cars.com's 2012 Super Bowl commercial, posted in full below? Created by DDB Chicago, it features a man who has grown a second gleeful head—a large tubular appendage with...
View ArticleDominic Proctor Elevated to President of GroupM
GroupM has expanded its leadership team with a new senior management position. On Thursday, WPP's media arm announced that it had named Dominic Proctor president of GroupM. Proctor has a long history...
View ArticleAd of the Day: Target
Hope you've all recovered from Missoni-mania, because it's time for another Target designer collaboration! On Feb. 5, Tar-jay will introduce a capsule collection by Jason Wu. For the unfamiliar, Wu is...
View ArticleEyewear Maker Packages Annual Report as Fun Infographic
Hey, want to read an eyewear store's annual report? Actually, yes, you do. Warby Parker, an e-commerce hub for hipster glasses and tortoise-shell frames, has released its 2011 annual report as a...
View ArticleAdFreak Readers, We Want to Know More About You
Create your free online surveys with SurveyMonkey, the world's leading questionnaire tool.
View ArticleIntel Innovators Campaign Funds Youth Startups
What's the difference between an advertising campaign and a startup accelerator? In the case of "Intel Innovators," there isn't much of one. Launched by the tech giant in December, “Intel Innovators”...
View ArticlePoll: M&A Activity Will Rise in 2012
AdMedia Partners’ annual poll of marketing agencies and media outlets reveals a healthy appetite for acquisitions, with 59 percent expecting to participate in a deal this year—up significantly from 40...
View ArticleInformation Diet: Carson Daly
What’s the first information you consume in the morning? I have a My Yahoo page that I probably developed 10 years ago. It was one of the first websites that you could really personalize and build...
View ArticleCoke's Fan-Bears Will React to Super Bowl in Real-Time Ads
Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland,...
View ArticleFirstBank Urges You to Go Pee During Its Super Bowl Spot
FirstBank's regional Super Bowl debut (the ad will air only in Colorado) via agency TDA in Boulder, touting superior service, features a banker type who sits in a comfy chair and says, "If you’re a...
View ArticleTrailer Mash 01-27-12
This is a direct quote from the first line of Adweek's Trailer Mash" is what you'll read should you find this story via a retweet bot on Twitter. Our mash this time (above, by Kate Rose) unites Sam...
View Article